Point of View: A Retrospective of Joe Sedelmaier

Overview

As one of his generation's quintessential Mad Men, television commercial director Joe Sedelmaier's work was iconic, dynamic, and instantly recognizable--some twenty to thirty years later, people are still wondering 'Where's the beef?” He turned the advertising world on its brain-damaged head by casting offbeat non-actors in still-unforgettable spots. His brilliant, frequently hysterical commercials for Wendy's, Alaska Airlines, Federal Express and others were snappy slices of cultural quirk that tapped into the Cold War-fearing, corporate workaholic zeitgeist of the '70s and '80s with a sense of humor that cracked billions of smiles, sold billions of burgers, and sped up the default rhythm of time-based media.

Details

Status

Released

Release date

October 23, 2009

Original language

English

Spoken languages

English

Production

Bloggs Productions LTD

Cast

John E. Kelly,Mike Plante,Tim Delaney,Joe Sedelmaier,Trevor Groth,Cliff Freeman,Dick Boyell,Bob Garfield,John Deighton,Lee Clowand 2 more

Director

Marsie Jacober Wallach

Producer

Marsie Jacober Wallach

Budget

Not recorded

Revenue

Not recorded

IMDb

tt1451408