Think Bike - Edward Judd

1975

Think once... think twice... think bike!

Documentary

1m
January 1, 1975 · United Kingdom

Overview

This punchy warning to motorists is a memorable example of the simple, take-no-prisoners school of public information warnings. Using a fist and an open palm, actor Edward Judd (in the tight roll-neck jumper that was a symbol of no-nonsense masculinity in the late 1970s), demonstrates the impact of a collision between a car and a motorbike at a junction. Some alarmingly convincing simulated crash footage helps hammer in the message.

Details

Status: Released
Release date: January 1, 1975
Original language: English
Spoken languages: English
Countries: United Kingdom
Production: COI
Budget: Not recorded
Revenue: Not recorded