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The Store

The Inner-Workings of a Department Store

19831h 58mNo ratings yet
  • Documentary

Overview

THE STORE is a film about the main Neiman-Marcus store and corporate headquarters in Dallas. The sequences in the film include the selection, presentation, marketing, pricing, advertising and selling of a vast array of consumer products including designer clothes and furs, jewelry, perfumes, shoes, electronic products, sportswear, china and porcelain and many other goods. The internal management and organizational aspects of a large corporation are shown, i.e., sales meetings, development of marketing and advertising strategies, training, personnel practices and sales techniques.

Keywords

  • department store

Details

Status
Released
Release date
December 14, 1983
Original language
English
Spoken languages
English
Countries
United States of America
Production
Zipporah Films
Cinematography
John Davey
Budget
Not recorded
Revenue
Not recorded
The Store (1983) | Kinocult